Via Ventura is growing with each passing year and although it's a bit 'out of hand'. Abitare has been able to find an alternative location for an alternate design. This year, locations in Via Ventura have been completely monopolized by Denmark and the Netherlands through a good organizing group, that have brought a bit of Nordic design and suggestive in Milan. What a pity that they are a bit isolated from the rest of the event, but this area is perhaps more appropriate to their not competitive spirit, the total indifference in having to do everything possible to look more beautiful with glittering and expensive installations. A small leading community that found itself at home in the small exhibition space where you can stop longer and interact more deeply with young designers.
13 apr 2011
Ventura Lambrate: from northern Europe with fury
Via Ventura is growing with each passing year and although it's a bit 'out of hand'. Abitare has been able to find an alternative location for an alternate design. This year, locations in Via Ventura have been completely monopolized by Denmark and the Netherlands through a good organizing group, that have brought a bit of Nordic design and suggestive in Milan. What a pity that they are a bit isolated from the rest of the event, but this area is perhaps more appropriate to their not competitive spirit, the total indifference in having to do everything possible to look more beautiful with glittering and expensive installations. A small leading community that found itself at home in the small exhibition space where you can stop longer and interact more deeply with young designers.